Posts

Bird Health Performance Benefits

Technology Key to Maximising Broiler Efficiency

MILTON KEYNES, ENGLAND, 18 May 2022 – Broiler producers are being encouraged to adopt new technologies to help maximise efficiency in the face of continually soaring input costs. Michael McCreesh, veterinary consultant at Poultry Sense,…

‘Behind the sensors’ with George Evans

Having joined the company in 2019 as an apprentice, George Evans works alongside Ben Jones as part of the operations and deployment division of Poultry Sense. He is responsible for the preparation and deployment of the equipment onto UK farms…
wireless weigh scales

Importance of monitoring bird weight in real-time

Veterinary consultant, Michael McCreesh, explains why bird weight is arguably the most important parameter farmers should be routinely monitoring. He discusses the benefits of using technology to monitor bird weight in real-time to maximise…

How water consumption influences bird performance

Veterinary consultant, Michael McCreesh, discusses the influence of water consumption on broiler bird performance and the importance of being able to closely monitor this key health parameter. The importance of measuring water consumption Water…

New Veterinary Consultant Joins Poultry Sense

MILTON KEYNES, U.K., March 04, 22 - MSD Animal Health UK, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has announced the appointment of Michael McCreesh as a veterinary consultant at Poultry Sense to support with the…

Top four health and welfare parameters to monitor on broiler farms

Veterinary consultant, Barry Thorp, discusses the key parameters producers should be monitoring on broiler farms to maximise flock performance and productivity. Temperature Temperature requirements change as a flock matures, with 30°C…

Using poultry technology to improve bird performance

Broiler farmer, Robert Lanning, worked closely with Poultry Sense CEO Alan Beynon when he was a practicing vet, and they kept in close contact when Alan founded Poultry Sense. Robert was a strong believer that remote monitoring technology and…
wireless weigh scales

Why choose wireless poultry sensors?

The need for tools and technology to improve the efficiency and quality of production within the agricultural industry is ever evolving. As the number of wireless sensor innovations on the market rise, its crucial producers understand the benefits…

Top tips when choosing the right technology for your poultry business

As the poultry supply chain experiences a rise in demand for transparency and traceability from farm to fork, technology is providing producers with new options to monitor and improve bird welfare and their environment. Choosing the right technology…
Poultry Sense launch

New Real-Time Monitoring Technology Will Provide Full Traceability for the Poultry Sector

MILTON KEYNES, U.K., July 14, 2021 - MSD Animal Health, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has today announced the launch of the Poultry Sense solution. This real-time monitoring technology is now available…