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Bird Health Performance Benefits

Technology Key to Maximising Broiler Efficiency

MILTON KEYNES, ENGLAND, 18 May 2022 – Broiler producers are being encouraged to adopt new technologies to help maximise efficiency in the face of continually soaring input costs. Michael McCreesh, veterinary consultant at Poultry Sense,…
wireless weigh scales

Importance of monitoring bird weight in real-time

Veterinary consultant, Michael McCreesh, explains why bird weight is arguably the most important parameter farmers should be routinely monitoring. He discusses the benefits of using technology to monitor bird weight in real-time to maximise…

How water consumption influences bird performance

Veterinary consultant, Michael McCreesh, discusses the influence of water consumption on broiler bird performance and the importance of being able to closely monitor this key health parameter. The importance of measuring water consumption Water…

New Veterinary Consultant Joins Poultry Sense

MILTON KEYNES, U.K., March 04, 22 - MSD Animal Health UK, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has announced the appointment of Michael McCreesh as a veterinary consultant at Poultry Sense to support with the…

Top four health and welfare parameters to monitor on broiler farms

Veterinary consultant, Barry Thorp, discusses the key parameters producers should be monitoring on broiler farms to maximise flock performance and productivity. Temperature Temperature requirements change as a flock matures, with 30°C…

Using poultry technology to improve bird performance

Broiler farmer, Robert Lanning, worked closely with Poultry Sense CEO Alan Beynon when he was a practicing vet, and they kept in close contact when Alan founded Poultry Sense. Robert was a strong believer that remote monitoring technology and…
wireless weigh scales

Why choose wireless poultry sensors?

The need for tools and technology to improve the efficiency and quality of production within the agricultural industry is ever evolving. As the number of wireless sensor innovations on the market rise, its crucial producers understand the benefits…
Poultry Technology

Poultry Sense and Lallemand Animal Nutrition collaborate

Agri-tech company Poultry Sense and specific microbial solutions company Lallemand Animal Nutrition have joined forces to improve the reliability and credibility of data gained from commercial farm trials. At a time when accurate data is…

CO2 levels are vital to bird health

Maintaining optimum carbon dioxide (CO2) levels within poultry sheds is vital to bird health and performance, especially in young broiler chickens. Therefore, having the capability to monitor and identify inconsistencies throughout poultry…
Poultry Sense Sensor

Humidity key to bird performance

Relative humidity can significantly impact broiler performance, especially at the early brooding stage of the production cycle. Consequently, having the capability to monitor and identify inconsistencies throughout sheds, will allow producers…