Posts

Bird Health Performance Benefits

Technology Key to Maximising Broiler Efficiency

MILTON KEYNES, ENGLAND, 18 May 2022 – Broiler producers are being encouraged to adopt new technologies to help maximise efficiency in the face of continually soaring input costs. Michael McCreesh, veterinary consultant at Poultry Sense,…

How water consumption influences bird performance

Veterinary consultant, Michael McCreesh, discusses the influence of water consumption on broiler bird performance and the importance of being able to closely monitor this key health parameter. The importance of measuring water consumption Water…

New Veterinary Consultant Joins Poultry Sense

MILTON KEYNES, U.K., March 04, 22 - MSD Animal Health UK, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has announced the appointment of Michael McCreesh as a veterinary consultant at Poultry Sense to support with the…

Top four health and welfare parameters to monitor on broiler farms

Veterinary consultant, Barry Thorp, discusses the key parameters producers should be monitoring on broiler farms to maximise flock performance and productivity. Temperature Temperature requirements change as a flock matures, with 30°C…

Using poultry technology to improve bird performance

Broiler farmer, Robert Lanning, worked closely with Poultry Sense CEO Alan Beynon when he was a practicing vet, and they kept in close contact when Alan founded Poultry Sense. Robert was a strong believer that remote monitoring technology and…
Chickens

Attention to detail during winter is key to broiler performance

As winter fast approaches, it is vital that environmental conditions of broiler houses are optimised prior to chick arrival and right through the flock, to avoid poor performance and health problems. Barry Thorp, veterinary adviser at Poultry…