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Technology Key to Maximising Broiler Efficiency
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MILTON KEYNES, ENGLAND, 18 May 2022 – Broiler producers are being encouraged to adopt new technologies to help maximise efficiency in the face of continually soaring input costs.
Michael McCreesh, veterinary consultant at Poultry Sense,…

‘Behind the sensors’ with George Evans
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Having joined the company in 2019 as an apprentice, George Evans works alongside Ben Jones as part of the operations and deployment division of Poultry Sense. He is responsible for the preparation and deployment of the equipment onto UK farms…

Importance of monitoring bird weight in real-time
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Veterinary consultant, Michael McCreesh, explains why bird weight is arguably the most important parameter farmers should be routinely monitoring. He discusses the benefits of using technology to monitor bird weight in real-time to maximise…

How water consumption influences bird performance
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Veterinary consultant, Michael McCreesh, discusses the influence of water consumption on broiler bird performance and the importance of being able to closely monitor this key health parameter.
The importance of measuring water consumption
Water…

New Veterinary Consultant Joins Poultry Sense
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MILTON KEYNES, U.K., March 04, 22 - MSD Animal Health UK, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has announced the appointment of Michael McCreesh as a veterinary consultant at Poultry Sense to support with the…

Top four health and welfare parameters to monitor on broiler farms
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Veterinary consultant, Barry Thorp, discusses the key parameters producers should be monitoring on broiler farms to maximise flock performance and productivity.
Temperature
Temperature requirements change as a flock matures, with 30°C…

Using poultry technology to improve bird performance
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Broiler farmer, Robert Lanning, worked closely with Poultry Sense CEO Alan Beynon when he was a practicing vet, and they kept in close contact when Alan founded Poultry Sense. Robert was a strong believer that remote monitoring technology and…

Why choose wireless poultry sensors?
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The need for tools and technology to improve the efficiency and quality of production within the agricultural industry is ever evolving. As the number of wireless sensor innovations on the market rise, its crucial producers understand the benefits…

Top tips when choosing the right technology for your poultry business
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As the poultry supply chain experiences a rise in demand for transparency and traceability from farm to fork, technology is providing producers with new options to monitor and improve bird welfare and their environment. Choosing the right technology…

Top tips for tackling bird flu
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Bird flu took the UK poultry industry by surprise last year, as the disease entered the country much earlier than predicted with cases occurring as early as November as opposed to mid-winter.
The disease has widely affected commercial and…