
How water consumption influences bird performance
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Veterinary consultant, Michael McCreesh, discusses the influence of water consumption on broiler bird performance and the importance of being able to closely monitor this key health parameter.
The importance of measuring water consumption
Water…

New Veterinary Consultant Joins Poultry Sense
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MILTON KEYNES, U.K., March 04, 22 - MSD Animal Health UK, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has announced the appointment of Michael McCreesh as a veterinary consultant at Poultry Sense to support with the…

Top four health and welfare parameters to monitor on broiler farms
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Veterinary consultant, Barry Thorp, discusses the key parameters producers should be monitoring on broiler farms to maximise flock performance and productivity.
Temperature
Temperature requirements change as a flock matures, with 30°C…

Using poultry technology to improve bird performance
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Broiler farmer, Robert Lanning, worked closely with Poultry Sense CEO Alan Beynon when he was a practicing vet, and they kept in close contact when Alan founded Poultry Sense. Robert was a strong believer that remote monitoring technology and…

Why choose wireless poultry sensors?
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The need for tools and technology to improve the efficiency and quality of production within the agricultural industry is ever evolving. As the number of wireless sensor innovations on the market rise, its crucial producers understand the benefits…

Top tips when choosing the right technology for your poultry business
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As the poultry supply chain experiences a rise in demand for transparency and traceability from farm to fork, technology is providing producers with new options to monitor and improve bird welfare and their environment. Choosing the right technology…

New Real-Time Monitoring Technology Will Provide Full Traceability for the Poultry Sector
Latest News
MILTON KEYNES, U.K., July 14, 2021 - MSD Animal Health, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has today announced the launch of the Poultry Sense solution. This real-time monitoring technology is now available…

New Real-Time Monitoring Technology Set to Transform Poultry Industry
Latest News
MILTON KEYNES, U.K., July 14, 2021 -MSD Animal Health, a division of Merck & Co., Inc., Kenilworth, N.J., USA (NYSE:MRK), has today announced the launch of the Poultry Sense solution. This real-time monitoring technology is now available…

Top tips for tackling bird flu
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Bird flu took the UK poultry industry by surprise last year, as the disease entered the country much earlier than predicted with cases occurring as early as November as opposed to mid-winter.
The disease has widely affected commercial and…

Poultry Sense and Lallemand Animal Nutrition collaborate
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Agri-tech company Poultry Sense and specific microbial solutions company Lallemand Animal Nutrition have joined forces to improve the reliability and credibility of data gained from commercial farm trials.
At a time when accurate data is…